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Delta Tau Delta

COLLABORATING WITH A DIVERSE CLIENTELE

The Challenge

Delta Tau Delta was searching for a professional company to design, write content, and produce a monthly newsletter to enhance communication and engagement among its fraternity members. The newsletter needed to provide updates, event information, and school schedules in a clear and engaging format.

The Solution

Rogan Marketing collaborated closely with Delta Tau Delta’s communication committee each year to craft a personalized newsletter. This approach ensured the newsletter met the fraternity’s specific needs and reflected its unique voice, enhancing communication and engagement within the fraternity community.

  • Strategic Consulting

    Rogan Marketing collaborated with Delta Tau Delta's fraternity members to capture their vision. Through surveys and direct feedback, we tailored the newsletter's content and design to resonate with them, fostering stronger community bonds.

  • Copywriting

    Rogan Marketing gathered facts and wrote content for Delta Tau Delta's newsletter in their distinct voice. This approach helped us create engaging and authentic content that resonated with fraternity members, fostering a sense of community, and enhancing engagement.

  • Graphic Design

    Rogan Marketing designed upbeat and emotionally resonant graphics for Delta Tau Delta's newsletter. Our graphics aimed to uplift the fraternity during positive events and evoke a sense of solidarity and support during times of loss. By carefully choosing visuals that matched the tone of each newsletter, we helped strengthen the fraternity's sense of community and connection.

  • Newsletter Design & Development

    Rogan Marketing took the lead in crafting, designing, and managing the production of Delta Tau Delta's monthly newsletter. From creating content to designing a branded layout, we ensured each newsletter resonated with its fraternity members. Additionally, we manage the newsletter's database.

Project Detail

  • Client
    Delta Tau Delta

    Founded in 1993 as Zeta Sigma, the chapter has focused on investing in the lives of men to cultivate excellence. They promote character development through community service, leadership, scholarship, and brotherhood. As proud members of Delta Tau Delta at Texas A&M University, the chapter strives to excel within the SEC Greek tradition.

  • Website

    aggiedelts.org

  • Services Provided

    Strategic Consulting, Copywriting, Graphic Design, Newsletter Development & Production

  • Client Testimonial

    Rogan Marketing made the process of creating a monthly newsletter a breeze! Despite our busy school schedules, they were flexible and collaborated closely with us to create a personalized, engaging newsletter. They patiently consulted with us before writing content and designing a newsletter that resonated with our fraternity. Working with Rogan Marketing was easy and effective, and we're thrilled with the outcome! .
    ~The Delta Tau Delta Communication Committee